Legal
Alpha demo Privacy Policy
This Privacy Policy is effective as of February 18, 2026.
Welcome to Alpha demo — Pakistan's AI-powered IELTS preparation platform. This Privacy Policy explains how we collect, use, process, and protect your information when you use our IELTS training services, including mock tests, AI evaluation tools, and our institute management dashboard. As an international education platform, we are committed to complying with global data protection standards including the GDPR (Europe) and CCPA (California).
1. Information We Collect
1.1 Identity Data
Name, date of birth, and nationality — required during account registration to personalise your learning experience and comply with our service terms.
1.2 Contact Data
Email address and mobile phone number, used for account communications, score reports, test reminders, and important platform notifications.
1.3 Technical Data
IP address, browser type, device information, operating system, and time zone. This data is used for platform security, performance monitoring, and to ensure a consistent experience across devices.
1.4 Academic Performance Data
Mock test scores, practice Writing essays, recorded Speaking responses, module completion history, and progress tracking data. This forms the core of your Alpha demo learning profile and is used to power AI evaluation and personalised improvement recommendations.
1.5 Payment Data
Payments are processed securely through trusted third-party payment gateways. We do not store full card numbers, CVVs, or banking credentials on our servers. Only transaction references and package purchase status are retained.
1.6 Institute Data
For institute accounts, we additionally collect organisation name, contact details, registered student rosters, administrator credentials, and aggregated student performance data to power the Institute Dashboard.
2. How We Use Your Data
2.1 Service Delivery
Creating and managing your account, tracking IELTS progress across all four modules (Listening, Reading, Writing, and Speaking), delivering AI-evaluated mock tests, and providing detailed score reports.
2.2 AI Personalisation
Using your performance data to generate targeted improvement recommendations — for example, identifying weaknesses in Writing Task 2 coherence or Speaking fluency — and to continuously improve the accuracy of our AI evaluation engine.
2.3 Institute Management
Powering the Institute Dashboard: enabling institute administrators to view student rosters, track performance analytics, apply manual evaluation overrides, and export PDF score reports.
2.4 Communications
Sending account-related communications including test results, purchase confirmations, platform updates, and — where you have opted in — educational newsletters and study tips.
2.5 Security & Compliance
Monitoring for fraudulent activity, unauthorised account sharing, abuse of the platform, and ensuring compliance with our Terms and Conditions. We may suspend accounts where misuse is detected.
2.6 No Sale of Personal Data
We do not sell, rent, or trade your personal data to third-party advertisers or data brokers under any circumstances. Data is only shared with essential service providers — such as cloud hosting, payment processors, and analytics tools — who are contractually bound to protect your information.
3. Your Rights & Data Control
3.1 Right to Access & Portability
You may access and download a digital copy of your personal data — including test scores, performance history, and profile information — at any time via your account dashboard.
3.2 Right to Rectification
You may update or correct inaccurate or incomplete profile information directly from your account settings at any time.
3.3 Right to Erasure ('Right to be Forgotten')
You may request permanent deletion of your account and all associated personal data by contacting [email protected]. We will process such requests within 30 days of verification. Note that anonymised, aggregated data used for AI model improvement may be retained as it cannot be traced back to you.
3.4 Right to Withdraw Consent
You may opt out of marketing communications at any time via the unsubscribe link in any email, or by updating your notification preferences in account settings. Withdrawal of consent does not affect the lawfulness of prior processing.
3.5 Right to Restrict Processing
In certain circumstances — for example, where you contest the accuracy of data or object to processing — you may request that we restrict how your data is used while your request is evaluated.
3.6 GDPR & CCPA Compliance
As an international platform, we are committed to complying with applicable global data protection regulations including the GDPR (EU) and CCPA (California). Users in these jurisdictions may exercise additional rights specific to their region by contacting [email protected].
4. Intellectual Property
4.1 Our Content
All materials on Alpha demo — including mock test questions, Tips & Tricks resources, proprietary IELTS grading algorithms, platform design, branding, software code, and AI evaluation systems — are the exclusive intellectual property of Alpha demo and are protected by international copyright laws. Unauthorised reproduction, redistribution, or commercial use is strictly prohibited.
4.2 Your Content — Ownership
You retain full ownership of all original content you submit to the platform, including Writing essays and Speaking recordings. Submitting content to Alpha demo does not transfer ownership to us.
4.3 Your Content — Limited Licence
By submitting content, you grant Alpha demo a limited, non-exclusive, royalty-free licence to use your submissions solely for AI grading, evaluation feedback, and improving our AI scoring systems. We may use anonymised versions of your responses for model training unless you opt out via your Privacy Settings.
5. Security Measures
5.1 Data Encryption
All data transmitted between your browser and our servers is encrypted using TLS 1.3. Data stored on our servers — including exam responses and personal profiles — is encrypted at rest using AES-256 industry-standard encryption.
5.2 Secure Authentication
Multi-Factor Authentication (MFA) is available for all user accounts. We strongly recommend enabling MFA to protect your account from unauthorised access.
5.3 Infrastructure Security
Our platform is hosted on enterprise-grade cloud infrastructure with continuous monitoring, automated threat detection, and regular security audits to safeguard against data breaches and cyber threats.
5.4 Payment Security
All financial transactions are handled by PCI-DSS compliant third-party payment processors. Alpha demo never has access to your full card details at any point in the payment flow.
5.5 Breach Notification
In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify affected users and relevant authorities within 72 hours of becoming aware of the breach, in accordance with applicable data protection laws.
7. Data Retention
7.1 Active Accounts
Personal data and exam history are retained for as long as your account is active or as needed to provide services. Your full performance history remains accessible through your dashboard.
7.2 After a Package Is Fully Used
Once all tests in your purchased package have been used, your exam history, scores, and reports remain accessible in read-only mode. We retain this data for up to 2 years to allow you to purchase a new package and continue your preparation journey.
7.3 Account Deletion
Upon verified request for account deletion, all personally identifiable data is permanently erased within 30 days. Anonymised, aggregated data not traceable to your identity may be retained for platform analytics and AI model improvement.
7.4 Legal Obligations
In certain cases, we may be required to retain specific data for longer periods to comply with legal, regulatory, or tax obligations. In such cases, access to that data will be restricted to compliance purposes only.
8. Policy Changes & Contact
8.1 Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or platform features. We will notify registered users of material changes via email or a prominent notice on the platform at least 14 days before they take effect.
8.2 Continued Use
Your continued use of Alpha demo after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the changes, you may request account deletion before they take effect.
8.3 Data Protection Enquiries
For all data protection enquiries, rights requests, or privacy concerns, please contact our team at [email protected]. We aim to respond to all requests within 5 working days and resolve them fully within 30 days.
9. Contact Information
To exercise your data rights, submit a deletion request, or raise a privacy concern — contact our team directly. We aim to respond within 5 working days.
Alpha demoPrivacy Enquiries: [email protected]General Support: [email protected]